Lip Balm Shrink Wraps
Lip balm shrink wraps protect lip balm until the item has been purchased by a consumer. While some people may find removing the cellophane bands on cosmetic products difficult, it does serve several important purposes. Imagine the state of lip balms if they did not have any protective bands applied by the manufacturer. You want the best lipgloss product available.
Benefits Of Lip Balm Shrink BandsLip balm shrink wraps are also known as shrink bands and should be among your supplies if you are presenting your products for purchase. Customers shopping for lip balm are naturally tempted to open unsealed tubes to feel the texture, smell the scent, or see the coloring. Once they have satisfied their curiosity, they may not replace the lids correctly before placing the item back on the shelf and here is what could happen if you don’t seal your tubes of lipgloss or balm:
Many times these used lipgloss cosmetics are placed back on the shelf when the customer chooses not to make the purchase for whatever reason. The next consumer to consider the product is not going to want to purchase a used package of lip balm. This scenario means a loss of profit for the retailer and the manufacturer. Think of it this way:
Cellophane Lip Balm BandsThe bands are made from a special plastic material – cellophane – that is placed on the lip balm tube or container and shrunk into place by applying heat with a heat gun or hair blow dryer. Shrink wraps come in various sizes in both solid and perforated options. You simply place one over the tube and turn on the heat gun and it naturally shrinks up for a tight seal.Types Of Lip Balm Shrink WrapCellophane bands that have a perforated line are easier for the consumer to remove.Sometimes the cellophane bands cover the entire tube of lip balm while others cover just the lid and part of the tube. Lip balm shrink wraps can be printed with the product name and ingredient information. Manufacturers can choose to use the bands for advertising purposes and to entice consumers to notice their product over the competition. Note that some manufacturers will apply a printed label to the product first and then cover over the label with a clear shrink wrap. This not only protects the product but also the printed label which contains the bar code for pricing information and the ingredient list, two important pieces of information. The bottom line is that most customers routinely look for shrink wrap on the lip balms they consider for purchase and that’s a good thing. The presence of an intact seal guarantees that the product has not been sampled or altered by another person. The consumer may also take comfort in knowing the item has not been contaminated since leaving the manufacturer. At a cost of pennies per seal, lip balm shrink wraps are an inexpensive way to ensure the integrity of the product is not questioned by potential consumers. Related Pages:Home to Lip Balm LoveLip Balm Supplies - Make Your Cosmetics Unique Lip Balm Trays - Personalized Lip Balm - The Ultimate In Lip Wear |
